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Turning Complexity into Clarity

I design enterprise SaaS and workflow tools that transform complex systems into clear and scalable experiences, reducing friction, aligning teams, and driving measurable impact.

About Me

About Me

Designing Systems That Empower People

I’m Sienna Hong, a Senior UX/Product Designer who turns complex problems into clear, scalable experiences. With more than eight years of experience across enterprise and B2B tools, I bring a calm and strategic approach to designing products that are intuitive for users and aligned with business needs.

I focus on simplifying technical workflows, building systems that scale, and working closely with engineers and cross-functional teams to deliver meaningful impact. From AI-assisted tools to configuration platforms and GIS-based planning systems, I’ve helped teams move faster by reducing friction and bringing clarity to complexity.

I care deeply about design that works at every level of the stack. I ask hard questions, push for clarity, and design with empathy so that both users and businesses succeed.

If you’re looking for a designer who thrives in ambiguity, brings systems thinking to the table, and knows how to ship, let’s talk.

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